Innovation Roundtable Insights
The Innovation Roundtable® Insights Podcast features interviews with leading corporate executives and professors in the innovation landscape. Our aim is to delve deep into innovation issues, ask the hard questions and illuminate perspective in key areas, such as innovation culture, emerging tech, digital transformation, and more.
Innovation Roundtable Insights
37. Expanding Audi’s Product Portfolio with an Innovation Hub
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Martin Quitzke, Audi
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Season 1
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Episode 37
Martin Quitzke, Venture Development Manager at Audi, talks about Denkwerkstatt, Audi’s innovation hub in Berlin. During the conversation he describes the skillsets and capabilities needed to extend a company's product portfolio and talks about the relevant methods to be applied.