Innovation Roundtable Insights

37. Expanding Audi’s Product Portfolio with an Innovation Hub

May 21, 2019 Martin Quitzke, Audi Season 1 Episode 37
Innovation Roundtable Insights
37. Expanding Audi’s Product Portfolio with an Innovation Hub
Show Notes

Martin Quitzke, Venture Development Manager at Audi, talks about Denkwerkstatt, Audi’s innovation hub in Berlin. During the conversation he describes the skillsets and capabilities needed to extend a company's product portfolio and talks about the relevant methods to be applied.