Innovation Roundtable Insights

51. Expanding the Horizon in the Automotive Industry

Kai Petrick, BMW

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Kai Petrick, Head of Open Innovation BMW Group, sat down with us to share details about its open innovation expertise. In the conversation he talks about how BMW has set up a global network of tech offices and how it actively collaborates with startup accelerators and venture capital. In addition, Petrick discusses how open innovation efforts also impact the larger corporate culture.